Explore ethical social media use: Learn to navigate online identity, communities & data analytics safely
Explore ethical social media use: Learn to navigate online identity, communities & data analytics safely
This course delves into the complexities of social media, examining its connective power and potential drawbacks. You'll explore online identity, social media communities, and public institution engagement. The curriculum covers ethical debates, practical skills development, and data analytics interpretation. You'll learn to build a professional social media profile, define your audience, and increase your influence while understanding the ethical implications of social media use. The course emphasizes safe and productive social media practices in our interconnected digital world.
4.5
(110 ratings)
11,722 already enrolled
Instructors:
English
What you'll learn
Understand the concepts of online identity and self-representation in social media
Analyze the differences between social networks and online communities
Explore participatory culture and its impact on media organizations
Learn to interpret and utilize social media data analytics
Develop strategies for ethical social media use and content creation
Examine the ethical challenges in social media data collection and analysis
Skills you'll gain
This course includes:
3.98 Hours PreRecorded video
5 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 5 modules in this course
This course offers a comprehensive exploration of ethical social media use across five modules. It begins by examining core concepts of online identity, self-representation, and the intersection of social media with public and private spheres. The curriculum then delves into collaborative practices, exploring user motivations and the differences between networks and communities. Students will study participatory culture in media organizations, addressing tensions between institutions and users in cultural production. The course also covers social media data analytics, teaching students how to interpret and utilize data for strategic engagement. The final module focuses on ethical considerations in social media use, encouraging critical examination of data manipulation and sensitive issues in online spaces.
Social Media Concepts
Module 1 · 2 Hours to complete
Collaborative Practices of Social Media Users
Module 2 · 2 Hours to complete
Participatory Culture and Media Organisations
Module 3 · 1 Hours to complete
Social Media Data Analytics
Module 4 · 2 Hours to complete
Ethics in Social Media
Module 5 · 1 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructor
Lecturer in Online Communication and Media
Dr. Jonathon Hutchinson is a Senior Lecturer in Online Communication and Media at the University of Sydney. He is a Chief Investigator on the Australian Research Council Discovery Project, Online News and Media Pluralism, and the eSafety Commission Research project, Emerging Online Safety Issues: Co-Creating Social Media Education with Young People. In 2022, he was the Faculty of Arts and Design Distinguished Fellow at the University of Canberra. His research interests include cultural production, public service media, cultural intermediation, social media, automated media, and the impact of algorithms in media. Dr. Hutchinson serves as the Editor-in-Chief of Policy & Internet and is the Treasurer for the Australian and New Zealand Communication Association (ANZCA). He is also on the Board of Directors for the Diplomatic World Institute and frequently contributes to the media. An award-winning author, he has published articles in several national and international Scimago Q1 journals, contributed to government submissions, and authored the book Cultural Intermediaries: Audience Participation and Media Organisations (2017) through Palgrave Macmillan. His work is centered around understanding media industries, internet governance, digital ethnography, and convergence. Dr. Hutchinson is active on Twitter (@dhutchman).
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4.5 course rating
110 ratings
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.