Entrepreneurship for Engineers
A comprehensive guide to launching and scaling a technology startup, covering key stages from initial concept through successful implementation.
A comprehensive guide to launching and scaling a technology startup, covering key stages from initial concept through successful implementation.
Discover the essentials of entrepreneurship tailored for engineers and tech enthusiasts. This course provides a comprehensive toolkit for launching a technology-based venture, covering key aspects such as team building, opportunity recognition, financing, and customer acquisition. Learn from industry experts, work on your ideas in a team environment, and finish with a solid business plan and pitch. Perfect for aspiring technopreneurs and innovators looking to bring new technologies to market.
Instructors:
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What you'll learn
Understand the key elements of becoming a successful "technopreneur"
Explore methods for identifying and validating business opportunities
Learn to conduct effective market research and prove business viability
Develop skills to create compelling business propositions and pitches
Master the dynamics of new venture development and team building
Translate technical ideas into comprehensive marketing and financial plans
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
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There are 9 modules in this course
This course equips engineers and tech enthusiasts with the essential skills and knowledge to launch successful technology-based startups. Over eight weeks, participants explore the entire entrepreneurial journey, from identifying opportunities to developing a viable business proposition. Key topics include team building, market research, customer validation, business modeling, and financial planning. The course emphasizes practical application, with students working on their own ideas in a team environment. Real-world examples and case studies from successful founders and startups provide valuable insights. By the end of the course, participants will have created a two-page business plan and a video pitch, gaining hands-on experience in translating technical ideas into marketable business ventures.
Introduction
Module 1
The Start of the Entrepreneurial Journey
Module 2
From Idea to Opportunity
Module 3
Customer Validation and Customer Strategy
Module 4
The Minimum Viable Product
Module 5
Business Modelling
Module 6
Strategy and Finance
Module 7
Finding Ecosystem Support for your Innovation
Module 8
Call for Action
Module 9
Fee Structure
Instructors
1 Course
Pioneer in Technology Entrepreneurship Research
Rainer Harms serves as Associate Professor at the University of Twente's High Tech Business and Entrepreneurship Cluster, where he chairs the Smart Industry Research Orientation and EIT Entrepreneurship Minor. His academic journey includes a PhD in Business Administration from WWU Münster, where his dissertation on Entrepreneurial Orientation earned runner-up for best dissertation, and a Habilitation from AAU Klagenfurt focusing on new venture creation processes. His research examines technology entrepreneurship, particularly entrepreneurial learning and capability development in new technology-based firms. He has held visiting professorships at prestigious institutions including WU Vienna, UAB Barcelona, and Monash University. Currently serving on the NWO Take-off committee for knowledge transfer and university spinoffs, he contributes to entrepreneurship education through courses like "Entrepreneurship for Engineers" MOOC and the International Entrepreneurship program. His work emphasizes supporting technology entrepreneurs in addressing global challenges through sustainable business development
1 Course
Pioneer in Technology Innovation and Entrepreneurship Education
Dap Hartmann serves as Associate Professor of Innovation Management and Entrepreneurship at TU Delft's Faculty of Technology, Policy and Management. His academic journey began with a PhD in Astronomy from Leiden University (1994), followed by research positions at the Harvard-Smithsonian Center for Astrophysics (1994-1998) and the Max Planck Institut für Radioastronomie (1998-2000). His teaching focuses on transforming technology into business ventures, with his lecture series directly contributing to two dozen successful technology-based startups. His excellence in entrepreneurship education has earned him the New Venture award six times and the Delft Entrepreneurial Motivator award (2010). Beyond academia, he contributes to public understanding of science and technology through radio documentaries, newspaper columns, and books including "Atlas of Galactic Neutral Hydrogen" and "Kennis in een Notendop." He co-authored "Managing Technology Entrepreneurship and Innovation," which serves as a comprehensive guide for science and technology students entering entrepreneurship
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