Accelerated General Management Program - IIM Ahmedabad

This module explores fundamental economic principles, market dynamics, consumer behaviour, government policies, and the role of information systems in driving business strategy and operational efficiency.

This module focuses on strategies to enhance employee capabilities, align human resource development with organizational goals, evaluate employee performance, and design effective reward systems.

This module examines the strategic use of social media to build and manage corporate reputation, covering digital communication tools and their role in shaping organizational presence and stakeholder perception.

This module explores leadership styles, motivation techniques, strategies to drive organizational success, and negotiation skills to achieve optimal outcomes in complex business scenarios.

This module covers customer and competition analysis, market offer design, pricing decisions, sales and distribution management, communication strategy, and the application of analytics and AI/ML in marketing including digital and social media.

This module focuses on optimizing production and operational processes, applying quantitative methods to solve complex business problems, and leveraging computing technologies in managerial roles for informed decision-making.

This module covers corporate financial decision-making, capital structure, valuation, financial statement interpretation, cost management strategies, and control systems to optimize resource allocation and assess business health.

An integrative module enabling participants to apply management concepts to solve real-world business challenges, synthesizing learnings from across the programme into a practical capstone project.