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Building Ventures: Expert Startup Strategies

Master effectual entrepreneurship: Learn expert strategies for venture creation and uncertainty management.

Master effectual entrepreneurship: Learn expert strategies for venture creation and uncertainty management.

Dive into the world of effectual entrepreneurship with this comprehensive course led by Saras Sarasvathy, Paul M. Hammaker Professor at the University of Virginia Darden School of Business. Discover how to overcome common obstacles in entrepreneurship using proven principles from expert entrepreneurs worldwide. This course doesn't focus on the intricate details of starting a venture, but instead explores the real-life experiences of successful entrepreneurs across various sectors. Learn to think and act effectually, co-create new possibilities from existing resources, and navigate uncertainty without relying on future predictions. Gain practical insights into idea generation, resource management, failure mitigation, and decision-making in uncertain environments.

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Building Ventures: Expert Startup Strategies

This course includes

15 Hours

Of Self-paced video lessons

Beginner Level

Completion Certificate

awarded on course completion

4,115

What you'll learn

  • Learn lessons from expert entrepreneurs on venture creation

  • Gain a deep understanding of uncertainty in entrepreneurship

  • Explore real-life examples of successful new venture creation

  • Master the five principles of effectuation for entrepreneurial success

  • Develop skills in idea generation and resource management

  • Learn how to effectively manage and leverage failures

Skills you'll gain

effectuation
entrepreneurship
venture creation
uncertainty management
co-creation

This course includes:

2.6 Hours PreRecorded video

12 quizzes

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

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Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

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There are 4 modules in this course

This course on effectual entrepreneurship provides a comprehensive exploration of expert strategies for venture creation and uncertainty management. Developed at the University of Virginia Darden School of Business, it offers valuable insights into overcoming common obstacles faced by aspiring entrepreneurs. The curriculum covers four key modules, each addressing a specific challenge: idea generation, resource acquisition, fear of failure, and decision-making under uncertainty. Students will learn the five principles of effectuation, including bird-in-hand, affordable loss, crazy quilt, lemonade, and pilot-in-the-plane. Through real-life examples and expert testimonials, participants will gain practical skills in effectual thinking, co-creation, and navigating the unpredictable landscape of entrepreneurship. The course emphasizes hands-on learning, encouraging students to apply effectual principles to their own potential ventures.

I Don't Have an Idea

Module 1 · 2 Hours to complete

I Don't Have Resources

Module 2 · 3 Hours to complete

I'm Afraid to Fail

Module 3 · 2 Hours to complete

I Don't Know What to Do

Module 4 · 6 Hours to complete

Fee Structure

Payment options

Financial Aid

Instructor

Saras Sarasvathy
Saras Sarasvathy

2,331 Students

1 Course

Leading Scholar in Entrepreneurship at the University of Virginia

Professor Saras D. Sarasvathy is a prominent faculty member at the University of Virginia Darden School of Business, specializing in strategy, entrepreneurship, and ethics. She teaches MBA and doctoral courses at Darden and has also lectured in doctoral programs across Europe, Asia, Latin America, and Africa. Recognized for her significant contributions to entrepreneurship research, she received the prestigious 2022 Global Award for Entrepreneurship Research from the Swedish Entrepreneurship Forum and the Research Institute of Industrial Economics. Sarasvathy's research program on effectuation involves over a hundred scholars globally, with resources available at www.effectuation.org. She has authored several instructional materials and co-wrote the award-winning textbook Effectual Entrepreneurship, which received the Gold Medal in the 2012 Axiom Business Book Awards. Her academic credentials include a master's degree in industrial administration and a Ph.D. in information systems from Carnegie Mellon University, where her thesis was supervised by Nobel Laureate Herbert Simon. In addition to her teaching and research roles, she serves on the boards of Lending Tree and Upekkha, a SaaS accelerator in India, and holds advisory positions at various academic institutions worldwide.

Building Ventures: Expert Startup Strategies

This course includes

15 Hours

Of Self-paced video lessons

Beginner Level

Completion Certificate

awarded on course completion

4,115

Testimonials

Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.

5 course rating

47 ratings

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.