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Strategic management: Be competitive

Master essential strategic management concepts to enhance organizational competitiveness and create sustainable value.

Master essential strategic management concepts to enhance organizational competitiveness and create sustainable value.

This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Strategising: Management for Global Competitive Advantage Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.

4.8

(313 ratings)

9,832 already enrolled

English

پښتو, বাংলা, اردو, 3 more

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Strategic management: Be competitive

This course includes

21 Hours

Of Self-paced video lessons

Beginner Level

Completion Certificate

awarded on course completion

Free course

What you'll learn

  • Identify forces shaping market competition

  • Analyze value creation and market segmentation

  • Develop feasible strategic options

  • Evaluate competitive positioning

  • Implement growth strategies

Skills you'll gain

Strategic Management
Competitive Analysis
Market Segmentation
Porter's Five Forces
Value Creation
Business Strategy
Customer Analysis
Resource Management
Strategic Planning
Growth Strategy

This course includes:

2.2 Hours PreRecorded video

12 quizzes

Access on Mobile, Tablet, Desktop

FullTime access

Shareable certificate

Get a Completion Certificate

Share your certificate with prospective employers and your professional network on LinkedIn.

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Certificate

Top companies offer this course to their employees

Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.

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There are 6 modules in this course

This comprehensive course develops strategic thinking skills for today's global business environment. Students learn to analyze competitive forces, create value propositions, and develop effective business strategies. The curriculum covers key frameworks including Porter's Five Forces, PESTEL analysis, and Blue Ocean strategy, while emphasizing practical application through real-world cases.

The importance of value for competitive strategy

Module 1 · 4 Hours to complete

Know your Customers and Competitors

Module 2 · 3 Hours to complete

Know your industry

Module 3 · 4 Hours to complete

Know your competitive options

Module 4 · 2 Hours to complete

Know your organisation

Module 5 · 2 Hours to complete

Develop and evaluate your strategic options

Module 6 · 3 Hours to complete

Fee Structure

Instructor

Associate Professor Ralf Wilden
Associate Professor Ralf Wilden

4.7 rating

94 Reviews

10,354 Students

3 Courses

Strategy and Marketing Academic Specializing in Innovation and Organizational Change

Ralf is a strategy and marketing academic with extensive experience in innovation and strategy-related topics. He has worked for multinational organizations in the automotive (BMW Group), telecommunications (o2 Telefónica), and consulting industries, providing consulting services to organizations such as Oxfam, ABC Commercial, and Ernst & Young. Ralf is passionate about helping organizations navigate change and leads projects focused on service-oriented business models, open innovation, and organizational change to enable them to sense, shape, and seize market opportunities while improving their strategic performance.

Strategic management: Be competitive

This course includes

21 Hours

Of Self-paced video lessons

Beginner Level

Completion Certificate

awarded on course completion

Free course

Testimonials

Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.

4.8 course rating

313 ratings

Frequently asked questions

Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.