Director of the Siebel Center for Design at the University of Illinois specializing in human-centered design and design thinking.
Associated with :
University of Illinois Urbana-ChampaignTotal Students
Total Students
Rachel Switzky is the inaugural Director of the Siebel Center for Design at the University of Illinois Urbana-Champaign. With over 20 years of experience as a global design leader, she has worked with Fortune 100 companies and previously served as an Executive Director at IDEO, where she focused on digital design and emergent technologies. At the Siebel Center, her mission is to practice, model, and teach design thinking through human-centered design, aiming to reimagine both campus and community environments. She teaches courses such as "Understanding the Value of Human-Centered Design," which emphasize the importance of user-centered approaches in problem-solving and innovation.