Prof. Bipul Kumar

Prof. Bipul Kumar is a Professor of Marketing at the Indian Institute of Management Indore. He has extensive experience in teaching, research, and academic leadership in the field of marketing. His areas of interest include marketing strategy, consumer behavior, and brand management. Through his work, he focuses on understanding market dynamics and developing effective marketing approaches that help organizations create value for customers. He is also actively involved in mentoring students and contributing to management education and research.