This Online BBA in Digital Marketing program is designed to create people-centric leaders in digital marketing. Students will gain mastery in strategic social media management for effective brand engagement and audience growth, proficiency in SEO and content marketing strategies to drive organic traffic and enhance online visibility, expertise in various digital advertising techniques for targeted audience reach and maximum ROI, and utilization of data analytics for informed decision-making and continuous optimization of marketing strategies. The program offers enhanced brand engagement through strategic social media management, increased online visibility and organic traffic through SEO and content marketing expertise, improved marketing campaign performance and ROI through proficiency in digital advertising techniques, and informed decision-making through data-driven analytics.
English
Course Start Date:
Starting soon
Application Deadline:
Closing Soon
Duration:
3 Years
₹ 2,16,000
₹ 2,40,000 - 2,80,002
Overview
A Bright Future Awaits. Our Online BBA in Digital Marketing Program is designed to create people-centric leaders in digital marketing
Why BBA (Bachelor of Business Administration)?
The program empowers your career with comprehensive digital marketing education where you'll master the strategies and tools needed to thrive in today's digital landscape
What does this course have to offer?
Key Highlights
Enhanced brand engagement through strategic social media management
Increased online visibility and organic traffic through SEO and content marketing expertise
Improved marketing campaign performance and ROI through proficiency in digital advertising techniques
Informed decision-making and continuous optimization of marketing strategies through data-driven analytics
Who is this programme for?
Students seeking to build careers in digital marketing
Working professionals looking to enhance their digital marketing skills
Entrepreneurs wanting to master digital marketing strategies
Graduates from any stream interested in digital marketing
Minimum Eligibility
Pass in the 10+2 examination from State Board CBSE NIOS IGCSE IB ICSE recognized by the State or Central Government
Candidates who are due to appear in the 10+2 examination are also eligible to apply
Who is the programme for?
The program follows a comprehensive admission process with simple steps. Students need to pass 10+2 examination from recognized boards. The program offers 126 credits spread across 6 semesters with structured learning modules.
Here's a Glimpse of Your Degree

*Disclaimer: The image is for illustrative purposes only and may be subject to change at the discretion of Management.
Important Information
Selection process
How to apply?
Curriculum
The curriculum covers comprehensive digital marketing topics including social media management, SEO, content marketing, digital advertising, marketing analytics, e-commerce marketing, and brand strategy across 6 semesters.
There are 6 semesters in this course
The program spans 6 semesters covering fundamental to advanced digital marketing concepts. Students learn through micro-lessons, virtual laboratories, and the TAP-R model. The curriculum includes strategic social media management, SEO and content marketing, digital advertising techniques, and data analytics for marketing optimization.
1st Semester
2nd Semester
3rd Semester
4th Semester
5th Semester
6th Semester
Programme Length
3 years duration with flexible online learning format
Tuition Fee
Semester Fee: ₹46,667 for 6 semesters totaling ₹2,80,002. One time university registration fee: ₹2,500. Examination fee per year: ₹3,000. For SAARC countries, registration fee per year: ₹11,250 and exam fee per year: ₹3,750.
Fee Structure
Payment options
Financing options
Financial Aid
Learning Experience
The program offers an innovative Learning Management System with dynamic and interactive learning experience. Features include micro-lessons, virtual laboratories, and TAP-R model for enhanced collaboration, engagement, and knowledge retention.
University Experience
JAIN Online offers globally recognized degrees equivalent to on-campus degrees from JAIN Deemed-to-be University. The program provides career advancement services in collaboration with foundit to enhance job search and career prospects.
Testimonials
Testimonials and success stories are a testament to the quality of this program and its impact on your career and learning journey. Be the first to help others make an informed decision by sharing your review of the course.
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About the University
Established in 1990 as Sri Mahaveer Jain College, JAIN (Deemed-to-be University) received deemed university status in 2008. Located in Bangalore, the Silicon Valley of India, it operates across 10 thriving campuses. The university offers comprehensive education through six faculties: Commerce, Creative Arts & Design, Engineering and Technology, Management, Humanities & Social Sciences, and Sciences. Known for its emphasis on education, entrepreneurship, research, and sports, JAIN has established itself as a hub for learning with state-of-the-art facilities and centers that inspire innovation
#65
NIRF Overall Ranking 2024
#95
NIRF Engineering Ranking 2024
#77
NIRF Management Ranking 2024
Affiliation & Recognition
UGC
NAAC
NBA
ISO
Career services
The university maintains a comprehensive career development ecosystem through its Student Career Advisory and Placement Support Team. Working in association with the International Institute of Global Studies (IIGS), they provide mandatory Campus Recruitment Leadership Training Programs for all placement-seeking students. The career services include specialized training sessions, workshops, and internship opportunities to enhance employability. The placement cell facilitates interactions with industry leaders, entrepreneurs, and policy makers, while also organizing guest lectures and alumni interactions. Students receive training in personality development, aptitude testing, and interview preparation
30LPA
Highest Package BTech
21.60LPA
Highest Package MBA
54.27%
BTech Placement Rate
Top Recruiters
Course Start Date:
Starting soon
Application Deadline:
Closing Soon
Duration:
3 Years
₹ 2,16,000
₹ 2,40,000 - 2,80,002
Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.
