Corporate Strategy
Explore critical decision-making frameworks and approaches in corporate strategy to optimize performance across diverse business portfolios.
Explore critical decision-making frameworks and approaches in corporate strategy to optimize performance across diverse business portfolios.
This course focuses on corporate strategy for firms competing across multiple businesses. It covers crucial decisions like diversification, divestiture, and organizing corporate headquarters. You'll learn to make informed choices about entering new businesses, exiting existing ones, and creating value across different business units. The course is designed for both small firms looking to grow and large firms already operating in multiple sectors.
4.8
(2,268 ratings)
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English
پښتو, বাংলা, اردو, 3 more
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What you'll learn
Understand the concept of corporate advantage and how it differs from business strategy
Learn a five-step approach to making diversification decisions
Develop skills to evaluate divestiture options using a three-step framework
Understand how to organize and influence multiple businesses from corporate headquarters
Gain insights into synergy creation and resource allocation in multi-business firms
Learn to conduct and interpret sum-of-the-parts analysis for multi-business firms
Skills you'll gain
This course includes:
3.15 Hours PreRecorded video
6 quizzes,1 peer review
Access on Mobile, Tablet, Desktop
FullTime access
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There are 4 modules in this course
This comprehensive course on corporate strategy, led by Professor Bart Vanneste from the University of London, explores how firms compete across multiple businesses. It covers three key areas of corporate strategy: diversification (entering new businesses), divestiture (exiting businesses), and corporate headquarters organization. The course emphasizes practical decision-making skills, teaching students how to evaluate opportunities for growth, assess when to exit a business, and create value across different business units. Through a mix of video lectures, readings, quizzes, and a peer-reviewed assignment, students gain a deep understanding of corporate advantage and learn to apply strategic frameworks to real-world business scenarios.
Corporate Advantage
Module 1 · 2 Hours to complete
Diversification
Module 2 · 3 Hours to complete
Divestiture
Module 3 · 2 Hours to complete
Corporate Headquarters
Module 4 · 2 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructor
Associate Professor of Strategy and Corporate Strategy Expert
Bart Vanneste is an Associate Professor of Strategy in the Strategy & Entrepreneurship group at the UCL School of Management. His research focuses on corporate strategy, with his work published in top-tier journals like Academy of Management Review, Organization Science, Strategic Management Journal, and Strategy Science. He is the author of Corporate Strategy: Tools for Analysis and Decision-Making, a key resource in the field. Bart is also a highly respected educator, having received the Management Best Teacher Award at UCL. He holds a Ph.D. in Strategic & International Management from the London Business School and has previously been on the faculty at INSEAD.
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4.8 course rating
2,268 ratings
Frequently asked questions
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