Learn strategies for global expansion, from market entry decisions to managing international operations and expatriate life.
Learn strategies for global expansion, from market entry decisions to managing international operations and expatriate life.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full International Business Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.8
(69 ratings)
3,750 already enrolled
Instructors:
English
Tiếng Việt
What you'll learn
Analyze global market entry strategies
Evaluate different modes of international expansion
Understand export and import operations
Manage expatriate transitions and cultural challenges
Develop international business operations
Skills you'll gain
This course includes:
2.5 Hours PreRecorded video
5 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 5 modules in this course
This comprehensive course explores various strategies for international business expansion. Students learn to evaluate market entry decisions, including timing, country selection, and entry modes. The curriculum covers exporting strategies, direct foreign investment, contractual entry methods, and the challenges of operating abroad. Special emphasis is placed on expatriate life and managing cross-cultural transitions. The course combines theoretical frameworks with practical applications for successful international business ventures.
IB Entry Strategies
Module 1 · 3 Hours to complete
Exporting Strategies
Module 2 · 2 Hours to complete
Direct Entry Strategies
Module 3 · 2 Hours to complete
Living Abroad
Module 4 · 2 Hours to complete
Operating Abroad
Module 5 · 2 Hours to complete
Fee Structure
Instructor
Associate Professor Emeritus
Stephen R. Lawrence is an Associate Professor Emeritus in the Leeds School of Business at the University of Colorado Boulder, where he has taught international business and operations management courses for over 20 years. He holds both BS and MS degrees in Engineering from Purdue University and a Ph.D. in Operations Management from Carnegie Mellon University. Throughout his career, Professor Lawrence has gained extensive international experience, having lived and taught in several countries including Germany, Spain, Denmark, Singapore, China, England, and Tunisia. He has also led numerous student study groups across various nations, enriching the educational experience with global perspectives.In addition to his teaching responsibilities, Dr. Lawrence has a strong focus on renewable energy projects and technology fundamentals, offering courses such as "Renewable Energy Projects" and "Renewable Energy Technology Fundamentals." His research interests include the deployment of renewable energy technologies and their integration into business operations. Recognized for his contributions to education, he has received multiple teaching awards and continues to influence students through his innovative approach to international business education. Dr. Lawrence's commitment to fostering a global understanding of business practices prepares students to navigate the complexities of today's interconnected world.
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4.8 course rating
69 ratings
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