GetVirtual: How to Launch Your Online Business
Learn step-by-step guidance to launch your first online business in this 13-hour course from UC Santa Cruz.
Learn step-by-step guidance to launch your first online business in this 13-hour course from UC Santa Cruz.
Master the essentials of launching an online business with this comprehensive course from the University of California, Santa Cruz. Designed for beginners, this program provides step-by-step guidance on creating a website, building a logo, and understanding online social media marketing. Over 13 hours, you'll learn to tell your business story, create a personal brand, and identify marketing channels. The course covers key topics such as entrepreneurial mindset, strength-based leadership, business model canvas, website design, and project management. Through a combination of activities, videos, and readings, you'll gain practical skills in business proposal writing, website development, and social media marketing. By the end of the course, you'll have a customer-ready website, logo, and a set of customizable business templates to kickstart your online venture.
Instructors:
English
21 languages available
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What you'll learn
Tell a compelling business story and create a strong personal brand
Identify and leverage effective marketing channels for online businesses
Write a professional business proposal including scope of work and task schedules
Design and develop a customer-ready website with basic SEO optimization
Create a simple yet effective logo for your business
Understand and apply the Business Model Canvas to your venture
Skills you'll gain
This course includes:
106 Minutes PreRecorded video
3 quizzes, 1 assignment
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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Top companies offer this course to their employees
Top companies provide this course to enhance their employees' skills, ensuring they excel in handling complex projects and drive organizational success.
There are 4 modules in this course
This course offers a comprehensive approach to launching an online business, covering essential aspects from mindset development to practical skills. Students will learn about entrepreneurial thinking, strength-based leadership, and business model creation. The curriculum includes hands-on website design, logo creation, and social media marketing strategies. Participants will also gain valuable project management skills, including proposal writing and client communication. Through practical assignments and peer reviews, learners will develop a customer-ready website, personal brand, and essential business documents. The course emphasizes both the technical and strategic aspects of online entrepreneurship, preparing students to confidently launch their digital ventures.
Getting to Know Yourself as a Business Partner
Module 1 · 4 Hours to complete
Professional Profiles
Module 2 · 3 Hours to complete
So, you Wanna Talk Business?
Module 3 · 2 Hours to complete
Project Management and Close Out
Module 4 · 3 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructor
Innovator in Education and Community Development at UCSC
Nada Miljkovic is an educator, founder, community builder, and artist currently serving as the Interim Managing Director of UCSC’s Center of Innovation and Entrepreneurial Development. She teaches a wide range of subjects, including ethics, entrepreneurship, and digital storytelling. As the co-founder and CEO of GetVirtual and the founder of Artist on Art, LLC, Nada is actively involved in fostering community engagement. She also serves as President of several Bay Area nonprofit boards, including the Arts Council of Santa Cruz County and E.A.R.T.H. Lab in San Francisco. Nada resides in Santa Cruz, California, with her family.
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.