Doing Business in Latin America
Learn about multilatinas' competitive strategies and business opportunities in the Latin American market.
Learn about multilatinas' competitive strategies and business opportunities in the Latin American market.
This comprehensive course explores how Latin American companies build and maintain competitive advantage in domestic and international markets. Led by experts from Universidad de los Andes, it examines the strategies of major multilatinas, regional business dynamics, and innovation opportunities. The course covers key topics including market entry strategies, natural resource management, corporate governance, and entrepreneurship in Latin America.
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What you'll learn
Understand multilatinas' competitive advantages
Analyze regional market dynamics
Evaluate internationalization strategies
Assess entrepreneurship opportunities
Identify innovation trends
Understand natural resource management
Skills you'll gain
This course includes:
3.6 Hours PreRecorded video
6 assignments
Access on Mobile, Desktop, Tablet
FullTime access
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There are 4 modules in this course
The course provides a thorough understanding of business opportunities and challenges in Latin America through four comprehensive modules. Students learn about multilatinas' competitive strategies, market dynamics, and innovation trends. The curriculum combines theoretical frameworks with practical case studies, featuring interviews and real-world examples from successful Latin American companies.
How do multilatinas create competitive advantage?
Module 1 · 4 Hours to complete
Driving forces behind business development in Latin America
Module 2 · 4 Hours to complete
Internationalization strategies
Module 3 · 4 Hours to complete
Innovation and entrepreneurship in Latin America
Module 4 · 5 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructors
Associate Professor
Juana García es profesora de la Facultad de Administración de la Universidad de los Andes, hace parte del área de Estrategia donde trabaja los temas de Internacionalización, Competitividad y Mercados Emergentes.
Associate Professor
Veneta Andonova, PhD es profesora asociada de la Facultad de Administración de la Universidad de los Andes con una experiencia extensa en educación ejecutiva en América Latina.
Testimonials
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4.8 course rating
10 ratings
Frequently asked questions
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