What's Your Big Idea?
Transform your innovative ideas into reality through a systematic approach to entrepreneurship and business development.
Transform your innovative ideas into reality through a systematic approach to entrepreneurship and business development.
This course provides a comprehensive toolbox for developing and testing innovative ideas, whether for solving global problems or creating commercial successes. Students learn a systematic approach to entrepreneurship through the entrepreneurial lifecycle: thinking, listening, planning, clarifying, supporting, and iterating. The curriculum combines theoretical frameworks with practical insights from successful entrepreneurs, helping participants validate and refine their ideas through real-world testing.
4.6
(166 ratings)
17,771 already enrolled
Instructors:
English
English (Original), Deutsch (Auto), हिन्दी (ऑटो), 18 more
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What you'll learn
Generate and validate innovative business ideas
Conduct effective customer research and feedback
Develop strategic business plans and models
Create compelling elevator pitches
Build support networks and secure resources
Implement iterative development processes
Skills you'll gain
This course includes:
400 Minutes PreRecorded video
1 quiz, 5 assignments
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
Get a Completion Certificate
Share your certificate with prospective employers and your professional network on LinkedIn.
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There are 8 modules in this course
The course guides learners through the complete entrepreneurial process across eight modules. Students learn to generate, validate, and refine business ideas through customer feedback, strategic planning, and iterative development. The curriculum includes real entrepreneur case studies, practical exercises, and optional reverse pitches from industry experts, preparing participants to transform their ideas into viable ventures.
Think
Module 1 · 1 Hours to complete
Listen
Module 2 · 1 Hours to complete
Plan
Module 3 · 1 Hours to complete
Clarify
Module 4 · 1 Hours to complete
Support
Module 5 · 1 Hours to complete
Iterate
Module 6 · 1 Hours to complete
Peer Assessment
Module 7 · 1 Hours to complete
Reverse Pitches
Module 8 · 1 Hours to complete
Fee Structure
Instructors
Scientific Innovation Leader and Academic Transformation Expert
Dr. Holden Thorp currently serves as Editor-in-Chief of the Science family of journals and Professor of Chemistry at George Washington University, following a distinguished career in academic leadership and entrepreneurship. A North Carolina native, he earned his B.S. in Chemistry from UNC-Chapel Hill with highest honors, completed his Ph.D. in Chemistry from Caltech at age 24, and conducted postdoctoral work at Yale University. His career spans multiple leadership roles, including Chancellor of UNC-Chapel Hill (2008-2013) and Provost at Washington University in St. Louis (2013-2019), where he significantly increased student diversity and academic excellence. As an entrepreneur, he co-founded several biotechnology companies, including Viamet Pharmaceuticals and Xanthon, demonstrating his commitment to translating research into practical applications. His academic contributions have earned him numerous accolades, including recognition as a charter fellow of the National Academy of Inventors and selection for the Presidential Young Investigator Award. Beyond his scientific work, he has shaped higher education policy through service on the National Commission on Higher Education Attainment and the Homeland Security Academic Advisory Council, while maintaining his passion for music as an accomplished jazz bassist and keyboard player.
Entrepreneurship Education Pioneer and Venture Capital Expert
Buck Goldstein serves as University Entrepreneur in Residence and Professor of the Practice in the Department of Economics at UNC-Chapel Hill, where he has been instrumental in transforming entrepreneurship education since 2004. After earning his B.A. (Phi Beta Kappa) from UNC-Chapel Hill, M.Ed. from the University of Massachusetts, and J.D. with honors from UNC Law School, he built an impressive career as a successful entrepreneur. He co-founded Information America, which grew from a startup to a NASDAQ-listed company before being acquired by Thomson Corporation, and later founded NetWorth Partners, a venture capital fund, before becoming a partner at Mellon Ventures. His entrepreneurial success earned him recognition as Entrepreneur of the Year from the Information Industry Association. At UNC, he helped establish The Carolina Entrepreneurial Initiative and remains closely involved with the Minor in Entrepreneurship program. He co-authored "Engines of Innovation—The Entrepreneurial University in the 21st Century" with Holden Thorp, advocating for research universities' role in addressing global challenges. His business leadership extends to serving as Chairman of Medfusion (acquired by Intuit), Board Observer for iContact (acquired by Vocus), and advisor to various technology companies and non-profits. Through his teaching and mentorship, he continues to champion entrepreneurship as a vital force for societal change.
Testimonials
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4.6 course rating
166 ratings
Frequently asked questions
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