Launch Your Online Business
Build Your Online Business Empire: From Initial Concept to Successful Launch - A Complete Strategy Guide for Entrepreneurs
Build Your Online Business Empire: From Initial Concept to Successful Launch - A Complete Strategy Guide for Entrepreneurs
This comprehensive course guides aspiring entrepreneurs through the process of launching an online business. Students will gain practical knowledge on various business models, strategies for naming their venture, creating customer personas, developing a brand identity, and crafting a unique value proposition. The curriculum covers essential steps for building a website, including best practices for copywriting, photography, and video production. Participants will learn about pre-launch preparations, website maintenance, and foundational marketing and PR strategies. The course culminates in creating a pitch deck that can be presented to potential partners and investors. Real-world insights from successful business owners are integrated throughout, providing valuable perspectives on e-commerce, customer engagement, and business growth.
4.7
(661 ratings)
1,20,468 already enrolled
Instructors:
English
বাংলা, اردو, Tiếng Việt, 2 more
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What you'll learn
Understand different online business models and choose the right one for your venture
Develop effective strategies for naming your business and creating a strong brand identity
Create detailed customer personas to target your ideal audience
Craft a unique value proposition to differentiate your business from competitors
Build a professional website, including best practices for design, copywriting, and product photography
Implement pre-launch strategies and website maintenance procedures
Skills you'll gain
This course includes:
3.87 Hours PreRecorded video
16 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 4 modules in this course
This course provides a comprehensive guide to launching and managing an online business. It covers key aspects of e-commerce entrepreneurship, from initial business concept development to post-launch operations. The curriculum is structured into four modules, each focusing on crucial stages of the online business journey. Students will learn about different business models, creating a strong brand identity, developing customer personas, and crafting unique value propositions. The course delves into practical aspects of website development, including platform selection, design considerations, copywriting, and product photography. It also covers pre-launch preparations, website maintenance, and introduces foundational marketing and PR strategies. Throughout the course, students will work on creating a professional pitch deck, preparing them to present their business to potential partners and investors. The learning experience is enriched with real-world insights from successful online business owners, providing valuable perspectives on various aspects of e-commerce operations.
Let's Start with the Basics of an Online Business
Module 1 · 4 Hours to complete
A Deeper Dive into Creating an Online Business
Module 2 · 3 Hours to complete
Preparing Your Online Business Launch
Module 3 · 3 Hours to complete
Successful Launch of Your Online Business. Now what?
Module 4 · 4 Hours to complete
Fee Structure
Payment options
Financial Aid
Instructor
Instructor
Joan Decollibus is a seasoned integrated marketer with over 20 years of experience advising brands and agencies on how to thrive in the digital age. Known for her passion for building strong cross-functional teams, Joan has earned a reputation as an effective and inspiring leader in both corporate and start-up environments. She shares her expertise in brand building through online marketing course instruction at FIT in New York City. In 2017, Joan returned to her design roots and founded Ruffina.NYC, an e-commerce start-up focused on pet fashion, combining her talents, experience, and love for design in building a brand from scratch. A dedicated philanthropist, Joan is committed to finding a cure for cancer and has raised over $500,000 for the Dana Farber Cancer Research Institute as the captain of Team Cyclicious, riding their 19th Pan Mass Challenge.
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4.7 course rating
661 ratings
Frequently asked questions
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