Mastering Influence for Leadership
Learn essential influence techniques for effective leadership and marketing. Master persuasion, communication, and influencer strategies.
Learn essential influence techniques for effective leadership and marketing. Master persuasion, communication, and influencer strategies.
This comprehensive course explores the power of influence in leadership and marketing contexts. Students learn to distinguish between power and influence while mastering various influencing techniques. The curriculum covers essential aspects of influence, from communication and reasoning to interpersonal skills and assertiveness. Learn how influence shapes customer decisions, drives organizational success, and enables effective leadership. The course examines both theoretical foundations and practical applications of influence, including modern concepts like influencer marketing and consumer psychology.
Instructors:
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What you'll learn
Understand the fundamental concepts and significance of influence
Master key influence techniques and communication skills
Learn to apply influence in leadership and people management
Develop expertise in consumer psychology and decision-making
Gain proficiency in influencer marketing strategies
Master persuasive communication techniques
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
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There are 5 modules in this course
This course provides a comprehensive understanding of influence and its applications in leadership and marketing. It covers fundamental concepts of influence, different types and stages of influence, and practical techniques for effective implementation. The curriculum examines consumer psychology, decision-making processes, and the role of influence in organizational success. Key areas include communication skills, persuasion techniques, influencer marketing, and leadership development. The course emphasizes both theoretical knowledge and practical applications through real-world examples.
The Realm of Influence - Meaning, Concept and Significance
Module 1 · 4 Hours to complete
Techniques & Skills for Effective Influence
Module 2 · 4 Hours to complete
Leveraging Influence for Leadership and People Management
Module 3 · 4 Hours to complete
Influencing Customer Decisions
Module 4 · 4 Hours to complete
Influencer Marketing
Module 5 · 4 Hours to complete
Fee Structure
Instructors
7 Courses
Senior Banking Executive Leads Digital Innovation and Training
Hari S Iyer serves as Deputy General Manager and Director at State Bank Foundation Institute 'Chetana' Indore, bringing over 35 years of banking experience at State Bank of India. With an M.Com degree and CAIIB certification, he has established himself as an expert in human resources, customer relationship management, and digital banking initiatives. His notable achievement includes playing a key role in launching SBI's flagship digital platform 'YONO'. As Director of SBFI Chetana, he leads a team of nine faculty members, focusing on developing banking professionals while leveraging his extensive experience in branch operations, HR management, and digital banking. Beyond his professional duties, Iyer contributes to banking literature through published articles in respected journals and maintains interests in sports, reading, and music.
3 Courses
Banking Operations Expert Advances Marketing and Risk Management Training
Saurabh Jaiswal serves as Faculty at State Bank of India, bringing 18 years of diverse banking experience spanning operations, compliance, and risk management. With a Bachelor's degree in Commerce and an MBA in Marketing, he combines academic expertise with practical banking knowledge. His career includes significant international experience as Assistant Vice President (Back Office) at SBI's Frankfurt branch, providing him with valuable insights into global banking operations. At SBI's training institute, he specializes in teaching Marketing, Retail Credit, and Behavioral Science, leveraging his extensive experience in both domestic and international banking operations to develop future banking professionals
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Frequently asked questions
Below are some of the most commonly asked questions about this course. We aim to provide clear and concise answers to help you better understand the course content, structure, and any other relevant information. If you have any additional questions or if your question is not listed here, please don't hesitate to reach out to our support team for further assistance.