Master strategies for global business expansion, from market entry decisions to managing political risks in international operations.
Master strategies for global business expansion, from market entry decisions to managing political risks in international operations.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Global Challenges in Business Specialization program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.8
(139 ratings)
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Instructors:
English
Tiếng Việt
What you'll learn
Determine optimal strategies for global expansion
Analyze advantages and disadvantages of different entry modes
Develop responses to international political pressures
Evaluate timing and scale of market entry decisions
Manage differences across global markets
Skills you'll gain
This course includes:
3.8 Hours PreRecorded video
5 quizzes
Access on Mobile, Tablet, Desktop
FullTime access
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There are 5 modules in this course
This comprehensive course explores how firms navigate the complexities of global business operations. Students learn to analyze and develop strategies for international expansion, considering factors such as market entry timing, scale of entry, and response to external pressures. The curriculum covers global value chains, entry strategies, and managing political risks in international markets. Through case studies and practical frameworks, participants develop skills to make informed decisions about global business operations and strategy implementation.
Course Orientation
Module 1 · 1 Hours to complete
How Should Firms Operate Globally? What Determines Their Global Strategy?
Module 2 · 2 Hours to complete
Entering Global Markets: Aggressively? Cautiously? Big? Small?
Module 3 · 1 Hours to complete
Entry Strategies of Multinational Corporations
Module 4 · 2 Hours to complete
How Do Multinationals Strategize in an Increasingly Complex Political Environment?
Module 5 · 2 Hours to complete
Fee Structure
Instructor
Professor of Business Administration and Academic Director of iDegrees
Marcelo Bucheli is a Professor of Business Administration and the Academic Director of iDegrees at the University of Illinois Urbana-Champaign, where he has been a faculty member since 2005. He holds an impressive academic background with a Ph.D. in History from Stanford University, as well as master's degrees in Economics and History from Universidad de los Andes and Stanford, respectively. Prior to his tenure at UIUC, Bucheli was a Newcomen Fellow in Business History at Harvard Business School and an assistant professor at Universidad de los Andes in Colombia.Professor Bucheli's research interests lie at the intersection of business history and international business, particularly focusing on the political economy of foreign direct investment and the historical operations of multinational corporations. His work has garnered recognition, including the Global Strategy Journal's Best Paper Prize in 2024, and he has published extensively in leading academic journals. In the classroom, he teaches courses such as "Global Strategy I: How The Global Economy Works" and "Global Strategy II: Doing Business in The Global Economy," where he prepares students to navigate the complexities of global markets. Through his commitment to teaching and research, Marcelo Bucheli continues to influence the field of business administration significantly.
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4.8 course rating
139 ratings
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