Master email marketing strategies to create, execute, and analyze successful email campaigns that drive customer engagement.
Master email marketing strategies to create, execute, and analyze successful email campaigns that drive customer engagement.
This course cannot be purchased separately - to access the complete learning experience, graded assignments, and earn certificates, you'll need to enroll in the full Google Digital Marketing & E-commerce Professional Certificate program. You can audit this specific course for free to explore the content, which includes access to course materials and lectures. This allows you to learn at your own pace without any financial commitment.
4.8
(2,132 ratings)
1,63,871 already enrolled
Instructors:
English
Tiếng Việt
What you'll learn
Create and execute effective email marketing campaigns
Write compelling email content and subject lines
Manage contact lists and segment audiences effectively
Analyze campaign metrics and optimize performance
Skills you'll gain
This course includes:
3.5 Hours PreRecorded video
24 quizzes, 1 assignment
Access on Mobile, Tablet, Desktop
FullTime access
Shareable certificate
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There are 5 modules in this course
This comprehensive course covers email marketing fundamentals and best practices. Students learn to create effective email campaigns, from strategy development to execution and analysis. The curriculum includes hands-on experience with popular email marketing tools, writing compelling content, list segmentation, automation, and performance measurement. Through practical exercises, learners develop skills to drive engagement and conversions through email marketing.
Introduction to think outside the inbox: email marketing
Module 1 · 4 Hours to complete
Types of email marketing
Module 2 · 4 Hours to complete
Useful tools for email marketing
Module 3 · 7 Hours to complete
Collect and analyze email campaign data
Module 4 · 3 Hours to complete
Run your own email marketing campaign
Module 5 · 5 Hours to complete
Fee Structure
Instructor
Empowering Career Growth through Google Career Certificates
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Testimonials
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4.8 course rating
2,132 ratings
Frequently asked questions
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