Master the entrepreneurial mindset to drive innovation and value creation across various business contexts.
Master the entrepreneurial mindset to drive innovation and value creation across various business contexts.
Develop a comprehensive entrepreneurial mindset with Babson College's course on Entrepreneurial Thought & Action® (ET&A™). Learn to identify, assess, and act on opportunities in diverse organizational settings. This course teaches you to think like an entrepreneur and act like an innovator, skills crucial for success across industries and career acceleration.
4.3
(19 ratings)
42,954 already enrolled
Instructors:
English
English
What you'll learn
Apply Entrepreneurial Thought and Action® to opportunities in various organizational contexts
Use fundamental concepts and analytical tools to assess opportunities and develop ventures
Implement a methodology to identify and evaluate new business opportunities
Develop and communicate business concepts effectively and compellingly
Understand how to create and add value for stakeholders and society
Apply entrepreneurial thinking to drive innovation in existing organizations
Skills you'll gain
This course includes:
PreRecorded video
Graded assignments, exams
Access on Mobile, Tablet, Desktop
Limited Access access
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Module Description
This course provides a comprehensive introduction to the entrepreneurial mindset, focusing on the Entrepreneurial Thought & Action® (ET&A™) methodology. Students learn to apply entrepreneurial thinking not just to startups, but also to drive innovation within existing organizations of all sizes and sectors. The course covers fundamental concepts and analytical tools for assessing opportunities and developing entrepreneurial ventures, with an emphasis on real-world application. Participants will learn a systematic approach to identify, develop, and evaluate new opportunities - a critical skill for moving ideas from concept to launch. The course also develops skills in effectively communicating business concepts and initiatives, preparing students to present their ideas compellingly in various professional contexts.
Fee Structure
Instructor
10 Courses
Shaping Entrepreneurial Education at Babson College
Dr. Dennis J. Ceru, an Adjunct Professor at Babson College, brings a wealth of expertise in entrepreneurship, corporate innovation, and business strategy to his role. With a Ph.D. from the University of Southern California and a BA from Boston University, Dr. Ceru teaches MBA courses in entrepreneurship, management consulting, and business strategy while serving as Faculty Co-Director of Experiential Learning. His innovative contributions include developing new courses such as Developing Entrepreneurial Opportunities and Strategy & Entrepreneurship, as well as authoring business cases and articles. At Babson, Dr. Ceru teaches "The Entrepreneurial Mindset" course and contributes to the "Business Principles and Entrepreneurial Thought" XSeries and the "Entrepreneurial Mindset and Leadership" Professional Certificate program. His approach emphasizes experiential learning and practical application, bridging the gap between academic theory and real-world entrepreneurship. Through his multifaceted roles in teaching, course development, and program leadership, Dr. Ceru plays a crucial part in shaping Babson's entrepreneurship curriculum and preparing students for the challenges of new venture creation and corporate innovation in today's dynamic business environment.
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4.3 course rating
19 ratings
Frequently asked questions
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